XW agency provides a dedicated platform which represents festivals and music venues that are the lifeblood of their cities and their grassroots artists. We are passionate advocates for channelling brand partnership investment into these unique spaces to help sustain and grow these music and cultural destinations. In a world where sponsorship budgets are often concentrated among the major events and corporations, we believe that if just a fraction of those budgets go to support independent entertainment festivals and venues, they would ensure they could continue to thrive and enrich our cultural music landscape.